Index of Top 10 Researched Vehicles Articles
The Top 10 Most Researched list is based on website statistics gathered from Gaywheels.com’s New Car section. Gaywheels.com publishes the Most-Researched list quarterly.
January 21, 2010
FOR IMMEDIATE RELEASE
Audi R8 Maintains
Pole Position, Mitsubishi Outlander and Mazda3 on the Move
Top 10
Most-Researched Vehicles 4th Quarter 2009
New York, NY - Today, Gaywheels.com announced its list of the Top 10 Most Researched new vehicles from the last three months of 2009. They are:
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"A common theme amongst the vehicles represented is that they are all niche, stylish representatives of their respective segments," said Gaywheels.com founder Joe LaMuraglia. "The list also shows that LGBT consumers are drawn to a myriad of body styles and price points."
The Audi R8 held its position on the top spot of the list for the second quarter in a row. The Mitsubishi Outlander and the Mazda Mazda3 knocked two vehciles from VW out of the 3rd and 4th spot respectively. VW's Golf stayed in the second spot. The VW Jetta and Eos are down in the ranking but hardly out.
The Top 10 Most-Researched list is based on website statistics gathered from Oct 1, 2009 - December 31, 2009 from Gaywheels.com's new car data partner vLane.com. Gaywheels.com publishes the Most-Researched list quarterly.
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as "gay-friendly," plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.gaywheels.com.
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Top 10 Most Researched Vehicles - 4th Quarter 2009 - Jan 20, 2010
Audi R8 Knocks VW Golf Out of Pole Position, Mercedes-Benz C-Class Joins the E-Class on the Gaywheels Most Researched List
New York, NY - Gay and lesbian vehicle shoppers' behavior is often stereotyped as being all luxury and all convertibles. In reality, the data dispels that myth while giving some credence to it at the same time. Today, Gaywheels.com announced its list of the Top 10 Most-Researched Vehicles during the third quarter of 2009:
Gaywheels.com Top 10 Most-Researched Vehicles -3rd Quarter 2009
Rank
1 Audi R8
2 VW Golf
3 VW Jetta
4 VW Eos
5 Nissan Quest
6 Mitsubishi Outlander
7 Mercedes-Benz E-Class
8 Mazda MAZDA3
9 Saab 9-3
10 Mercedes-Benz C-Class
"If LGBT consumers' behavior is indicative of future trends, there may be a light at the end of the tunnel for auto makers," said Gaywheels.com founder Joe LaMuraglia. "For the first time there is a luxury sports car in the #1 spot on the list. Historically, that slot has been held by stylish, affordable and fuel efficient vehicles. We also have the most luxury vehicles ever represented in the research data."
The Audi R8 debuted on the list in the second quarter of 2009 and has quickly moved up to the top spot. VW continues with a strong showing with the Golf, Jetta and Eos in the 2nd, 3rd and 4th spots respectively. Mercedes-Benz made its first showing ever last quarter and in this time period has two vehicles, the E-Class and the C-Class, on the most-researched list.
"In a study of LGBT new car buyers conducted in the Spring of 2009 with market research and consulting firm Sorgenfrei, we learned that gay men and lesbians have disparate needs and purchase reasons for their vehicles. This may explain the myriad of price points and body styles represented in the data," said LaMuraglia. "I've said this many times, the LGBT consumer is the most diverse diversity group and this data supports that statement."
The Top 10 Most Researched list is based on website statistics gathered from July 1, 2009 - September 30, 2009 from Gaywheels.com's new car data partner vLane.com. Gaywheels.com publishes the Most-Researched list quarterly.
Go to the Top 10 Index
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as "gay-friendly," plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Top 10 Most Researched Vehicles - 3rd Quarter 2009 - Oct 14, 2009
Audi R8, Mercedes-Benz E-Class and Nissan Quest Make their Debut on Gaywheels Most Researched List
River Edge, NJ – Gays and lesbian car and truck shoppers continue to show their diversity in vehicles with a combination of economy, luxury and super cars being the most-researched on Gaywheels.com, the sole source of information specifically targeted to lesbian, gay, bisexual and transgender (LGBT) car-shoppers. Today, Gaywheels.com announced its list of the Top 10 Most-Researched Vehicles during the second quarter of 2009:
Gaywheels.com Top 10 Most-Researched Vehicles -2nd Quarter 2009
Rank
1 VW Rabbit
2 Audi R8
3 VW Eos
4 VW Jetta
5 Volvo C30
6 Mercedes-Benz E-Class
7 Saab 9-3
8 Nissan Quest
9 Toyota Yaris
10 Mazda MAZDA3
“The latest Top 10 Most Researched list shows the diversity of interests among LGBT automotive consumers,” said Gaywheels.com founder Joe LaMuraglia. “The vehicles are a combination of luxury and non-luxury brands that represent a myriad of price points and body styles.”
VW’s Rabbit/Golf continues in its top spot and brand mates Eos and Jetta also repeat their showing on the list. The high-performance Audi R8 makes its first appearance in the second spot and the Mercedes-Benz E-Class and Nissan Quest debut at the sixth and eighth place respectively.
“We know from previous studies that gay men rank style as their #1 purchase reason which explains the Audi R8 and new E-Class showing up on the list,” said LaMuraglia. “What fascinates me is that vehicles like the Nissan Quest make such a strong showing. As I’ve said before, the LGBT consumer is the most diverse diversity group and that seems to be reflected in the vehicles researched on Gaywheels.com.”
The Top 10 Most Researched list is based on website statistics gathered from April 1, 2009 – June 30, 2009 from Gaywheels.com’s new car data partner vLane.com. Gaywheels.com publishes its Most-Researched list quarterly.
Go to the Top 10 Index
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Top 10 Most Researched Vehicles - 2nd Quarter 2009 - Aug 21, 2009
FOR IMMEDIATE RELEASE
May 19, 2009
Gaywheels.com Dealer Locator Data Reveals Gay Car Shoppers are Brand Agnostic
River Edge, NJ – Data from Gaywheels.com shows that the majority of gay car shoppers are brand agnostic when searching for a new vehicle. The analysis examined how in-market gay car shoppers search for new car retailers, found that more than half (54%) of gay consumers allowed their purchasing decision to be driven by the proximity of a gay-friendly dealership rather than an allegiance to a specific make of vehicle.
Gaywheels.com Top 10 Dealer Locator Brand Searches
“Gay consumers are concerned that when they enter the showroom with a partner of the same sex, they won’t be afforded the same respect as a straight car buyer,” said Gaywheels.com founder Joe LaMuraglia. “These concerns, whether right or wrong, are what drives gay car shoppers to seek out a gay-friendly dealership first and foremost when it comes time to spend money on a new car, truck or SUV.”
When gay car shoppers did search for a specific brand, Mazda was the most-requested nameplate with 5% of the search results, which equates to 2.4x their market share. Other brands that over-index with this demographic include Audi (2.9x), BMW (1.8x), Volkswagen (1.8x) and Mercedes-Benz (1.4x).
Every franchised new-car dealer in the U.S. is listed in the Gaywheels.com dealer locator, but dealers have the option to advertise via premium listings that allow the user to email the showroom, get directions or click directly to the dealers’ web site. While Gaywheels.com does not classify dealers as gay-friendly, simply advertising to the Gaywheels.com user is generally interpreted as such by gay car shoppers .
“Many dealers are missing an inexpensive and easy way to increase showroom traffic and sales,” added LaMuraglia. “63% of the respondents to the survey said that advertising in gay media is a way for a company to define themselves as gay-friendly and these results indicate that the users are seeking a gay-friendly dealer near them.”
The Top 10 Dealer Locator brands list is based on website statistics gathered from January 1 – April 30th, 2009 from Gaywheels.com’s servers.
VW Rabbit Protects Its Burrow, Volvo C30 Moves Up to Third Among Gaywheels Most Researched Vehicles
River Edge, NJ – Gays and lesbians continue to do their homework when it comes to buying cars and the Volkswagen Rabbit and Eos remain at the top of their list when searching on Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers. Today, Gaywheels.com announced its list of the Top 10 Most-Researched Vehicles during the first quarter of 2009:
Gaywheels.com Top 10 Most-Researched Vehicles -1st Quarter 2009
Rank
1 VW Rabbit
2 VW Eos
3 Volvo C30
4 Saab 9-3
5 Audi A3
6 Toyota Yaris
7 Mazda MX-5 Miata
8 Maserati GranTurismo
9 VW Jetta
10 Mazda MAZDA3
“The latest Top 10 Most Researched list supports the results of our recent LGBT Auto Owner’s survey,” said Gaywheels.com founder Joe LaMuraglia. “Volkswagen and Audi are two brands that are over-represented by Gay Men in the study and those brands represent 40% of the Top 10 list.”
Other brand positions further supported the recent survey results; the Saab 9-3 has consistently been on the most-researched list and that brand is the most over-indexed for both Gay Men and Lesbians.
“All the vehicles on the most-researched list are expressive, stylish vehicles and with the sole exception of the Maserati GranTurismo, all are fuel efficient and come from gay-friendly manufacturers,” added LaMuraglia. “This is also in line with the purchase reasons from the study. The top purchase reason for Gay Men is styling and for Lesbians is fuel economy.”
The Top 10 Most Researched list is based on website statistics gathered from January 1, 2009 – March 31, 2009 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
Go to the Top 10 Index
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Top 10 Most Researched Vehicles - 1st Quarter 2009 - Apr 22, 2009
Ties Abound as Toyota Matrix, smart fortwo and Maserati GranTurismo Debut
River Edge, NJ – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the third quarter of 2008. The Volkswagen Rabbit and Eos remained in first and second place, respectively. Mazda’s MAZDA3 gave up the third slot to its sister car from Mazda, the MX-5 who now shares that position with the Audi A3.
“The Top 10 Most Researched list tends to be self-perpetuating,” said Gaywheels.com founder Joe LaMuraglia. “But with the arrival of the Toyota Matrix, smart fortwo and Maserati GranTurismo, our users continue to amaze us with their diversity of vehicle interests”.
For the first time, there were multiple ties on the list. In addition to the tie for third, the MAZDA3 and VW Jetta vied for the fourth slot, the Saab 9-3 and Dodge Caliber both slotted in at 6th and the newcomer Toyota Matrix joined the MINI Cooper as the 9th Most-Researched Vehicles. Rounding out the Top 10 is the Maserati GranTurismo - first exotic vehicle to ever appear on the list.
Gaywheels.com Top 10 Most-Researched Vehicles – 3rd Quarter 2008
Rank
1 VW Rabbit
2 VW Eos
3 Mazda MX-5 Miata and Audi A3 - tie
4 Mazda MAZDA3 and VW Jetta - tie
5 Toyota Yaris
6 Saab 9-3 and Dodge Caliber -tie
7 Volvo C30
8 smart fortwo
9 Toyota Matrix and MINI Cooper - tie
10 Maserati GranTurismo
The Top 10 Most Researched list is based on website statistics gathered from July 1, 2008 – September 30, 2008 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
Back to Top 10 Index
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Rabbit Burrows in at #1, Mazda3 Zoom Zooms Seven slots to #3
Nashville, TN – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the second quarter of 2008. The Volkswagen Rabbit held the most-researched title for the second consecutive quarter with the VW Eos following up in the #2 spot. The Mazda Mazda3 jumped seven slots to knock the Toyota Yaris out of 3rd most-researched.
“Research has consistently indicated that the LGBT consumer is an early-adopter and a trend setter” said Gaywheels.com founder Joe LaMuraglia. “Our consumers’ behavior supports those attributes. If you look at the history of the Top 10 Most-Researched list, the Gaywheels.com consumer has been researching fuel efficient vehicles long before gas prices reached $4/gallon. The average MPG in the current Top 10 list is 22 city and 30 hwy.”
Gaywheels.com Top 10 Most-Researched Vehicles - 2nd Quarter 2008
1 Volkswagen Rabbit
2 Volkswagen Eos
3 Mazda Mazda3
4 Mazda MX-5 Miata
5 Audi A3
6 Toyota Yaris
7 Dodge Caliber
8 Volvo C30
9 Saab 9-3
10 Volkswagen Jetta
Although information, specifications and pricing on all new car and truck models are available on Gaywheels.com, each vehicle on the Most-Researched list is offered by a gay-friendly brand. Gaywheels.com classifies vehicle manufacturers as gay-friendly or not based on their corporate policies for offering domestic-partner benefits to their employees in the U.S.
The Top 10 Most Researched list is based on website statistics gathered from April 1 – June 30, 2008 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Gaywheels.com Top 10 Most-Researched Vehicles for 1st Quarter 2008
Rabbit Hops over Yaris to Top Spot, Volvo C30 and Mazda3 Make Their Debut
Nashville, TN – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the first quarter of 2008. The Volkswagen Rabbit took over the top spot from the Toyota Yaris after a 12-month run. The Volvo C30 and the Mazda Mazda3 made their debut in the 9th and 10th spot respectively.
“It seems price and fuel economy concerns are important the Gaywheels.com consumer,” said Gaywheels.com founder Joe LaMuraglia. “60% of the vehicles on the most-researched list are hatchbacks and four of those six have a MSRP starting at under $16K.”
Gaywheels.com Top 10 Most-Researched Vehicles - 1st Quarter 2008
1 Volkswagen Rabbit
2 Volkswagen Eos
3 Toyota Yaris
4 Mazda MX-5 Miata
5 Audi A3
6 Volkswagen Jetta
7 Saab 9-3
8 Dodge Caliber
9 Volvo C30
10 Mazda Mazda3
Although information, specifications and pricing on all new car and truck models are available on Gaywheels.com, each vehicle on the Most-Researched list is offered by a gay-friendly brand. Gaywheels.com classifies vehicle manufacturers as gay-friendly or not based on their corporate policies for offering domestic-partner benefits to their employees in the U.S.
The Top 10 Most Researched list is based on website statistics gathered from January 1 – March 31, 2008 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
About Gaywheels.com
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
Posted January 30, 2008
MINI Cooper Debuts on Most-Researched List
Nashville, TN – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the fourth quarter of 2007. The entry-level Toyota Yaris and the Saab 9-3 held the top two positions for the fourth consecutive quarter. The MINI Cooper made its debut in the 10th position.
“The Gaywheels.com reader has shown a clear preference for vehicles from gay-friendly companies,” said Gaywheels.com founder Joe LaMuraglia. “A perfect example is the MINI Cooper. Prior to 2007, MINI wasn’t on our gay-friendly list and barely registered on the server logs. They changed their policies in 2007 and the MINI Cooper has risen in popularity since earning it the #10 spot for the last three months of 2007.”
Gaywheels.com Top 10 Most-Researched Vehicles
1. Toyota Yaris
2. Saab 9-3
3. Mazda MX-5 (Miata)
4. VW Rabbit
5. Audi A3
6. VW EOS
7. VW Jetta
8. Dodge Caliber
9. Toyota Camry
10. MINI Cooper
Although information, specifications and pricing on all new car and truck models are available on Gaywheels.com, each vehicle on the Most-Researched list is offered by a gay-friendly brand. Gaywheels.com classifies vehicle manufacturers as gay-friendly or not based on their corporate policies for offering domestic-partner benefits to their employees in the U.S.
The Top 10 Most Researched list is based on website statistics gathered from October 1 – December 31, 2007 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
Top 10 Most Researched Vehicles - 4th Quarter 2007 - Jan 30, 2008Posted October, 30 2007
Toyota Yaris and Saab 9-3 Still at the Top, VW Hops Ahead
Nashville, TN – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the third quarter of 2007. For the third consecutive time, the entry-level Toyota Yaris and the Saab 9-3 held the top two positions. Volkswagen had the most models on the list of any brand with the new Rabbit replacing the Jetta in the #4 spot.
1. Toyota Yaris
2. Saab 9-3
3. Mazda MX-5
4. VW Rabbit
5. VW EOS
6. Audi A3
7. Dodge Caliber
8. VW Jetta
9. Toyota Camry
10. Infiniti FX
Back to Top 10 Most Researched Index
Posted July 18, 2007
Toyota Yaris Holds Top Spot; Infiniti Debuts
ATLANTA, GA – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the second quarter of 2007. For the fourth straight quarter, the entry-level Toyota Yaris maintained the top position, while for the first time ever, a Nissan product, the Infiniti-branded FX sport-utility vehicle, joined the list.
Gaywheels.com Top 10 Most Researched Vehicles -April - June, 2007
1. Toyota Yaris
2. Saab 9-3
3. Mazda MX-5 (Miata)
4. VW Jetta
5. VW EOS
6. Dodge Caliber
7. Toyota Camry
8. Audi A3
9. VW Rabbit
10. Infiniti FX
Posted April 16, 2007
Toyota Yaris Still #1, Saab 9-3 Moves into Second Place
ATLANTA, GA – The entry-level Toyota Yaris is still in the top spot on Gaywheels.com’s most-researched list for first Quarter of 2007. The Saab 9-3 continued its march up the list and replaced the Toyota Camry as the second most-researched new vehicle on Gaywheels.com. Continuing the quarterly reporting started in early 2006, Gaywheeels.com’s data shows specifically which vehicles the GLBT consumer is considering when researching vehicles online.
Gaywheels.com Top 10 Most Researched Vehicles - Jan - March, 2007
1. Toyota Yaris
2. Saab 9-3
3. Toyota Camry
4. VW Jetta
5. Mazda MX-5 (Miata)
6. VW EOS
7. VW Rabbit
8. Dodge Caliber
9. Audi A3
10. Toyota Corolla
Back to Top 10 Most Researched Index
Top 10 Most Researched Vehicles - 1st Quarter 2007 - Apr 16, 2007Posted January 23, 2007
Toyota Yaris Maintains Top Spot, Toyota Camry Moves to #2 Position
The entry-level Toyota Yaris has maintained the top spot in Gaywheels.com’s most-researched list for the fourth quarter of 2006. Its brand mate, the Toyota Camry moved up the ranks to the second slot in the list, displacing the Dodge Caliber. Continuing the quarterly reporting started in early 2006, Gaywheeels.com’s data shows specifically which vehicles the GLBT consumer is considering when researching vehicles online.
Gaywheels.com Top 10 Most Researched Vehicles - Oct - December, 2006
1. Toyota Yaris
2. Toyota Camry
3. Saab 9-3 (sedan and convertible)
4. Pontiac G6 (sedan, coupe and convertible)
5. Volkswagen Jetta
6. Saturn Sky
7. Dodge Caliber(tie)
7. Audi A3 (tie)
8. Mazda MX-5
9. VW EOS
10. Ford Focus
Back to Top 10 Most Researched Index
Top 10 Most Researched Vehicles - 4th Quarter 2006 - Jan 23, 2007Posted October 10, 2006
Toyota Yaris Replaces Saturn Sky as Most-Researched
The economical Toyota Yaris has knocked the Saturn Sky out of the #1 position on Gaywheels.com’s latest Most-Researched list. Continuing the quarterly reporting started early this year, our data shows specifically which vehicles are the most popular when our users research vehicles on the site.
Gaywheels.com Top 10 Most Researched Vehicles - July - September, 2006
1 Toyota Yaris
2 Dodge Caliber
3 Volkswagen Jetta
4 Audi A3
5 Mazda MX-5 (Miata)
6 Saab 9-3 (sedan and convertible)
7 Pontiac G6 (sedan, coupe and convertible)
8 Saturn Sky
9 Toyota Camry
10 Toyota Prius
Posted July 10, 2006
First-Time Look at What We are Researching
Revealing for the first time specifically which vehicles our users are researching, we have just released our list of Top 10 Most Researched Vehicles on Gayhweels.com. This list is noteworthy for a myriad of reasons; the most interesting being that all the vehilces on the Top 10 list, and the Top 20 for that matter, are from gay-friendly manufacturers.
Gaywheels.com Top 10 Most Researched Vehicles - April to June, 2006
1 Saturn Sky
2 Toyota Yaris
3 Dodge Caliber
4 Volkswagen Jetta
5 Toyota Camry
6 Audi A3
7 Toyota Prius
8 Saab 9-3 (sedan and convertible)
9 Pontiac G6 (sedan, coupe and convertible)
10 Mazda MX-5
Notice also that the Top 10 aren't all luxury brands or from manufacturers that one would normally associate with the gay consumer. The fact of the matter is, we are a very diverse group of people united by sexual orientation. We represent every ethnicity, income group and live in 99% of the counties in the U.S. Statistically, we have a higher disposable income and like to spend more on luxury goods but there are those amongst us that are perfectly happy with more affordable products. The most important fact revealed in this data is that our community clearly supports companies that treat us with respect. And for that, we thank all the gay-friendly companies in all industries in the U.S.
Gaywheels.com classifies all vehicle manufacturers as gay-friendly or not based on their corporate policies for offering domestic-partner benefits to their employees in the U.S. The Most Researched list is based on website statistics gathered from April 1 – June 30, 2006 from Gaywheels.com New Car section powered by Edmunds.com
data.
Back to Top 10 Most Researched Index
Top 10 Most Researched Vehicles - 2nd Quarter 2006 - Jul 9, 2006
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