BMW Ad in West Hollywood - Your Opinion Please!

We received a Google Alert today when the blog Boi from Troy posted an entry about BMW launching a gay-friendly ad on bus stops in West Hollywood, CA. While we've been known to have strong opinions about BMW advertising in gay media, we can't say much about these ads simply based on their placement in the gay mecca of West Hollywood.

So, we'd like YOUR opinion. What do you think of these ads? Do you think they are targeted to the GLBT community? Would a non-gay person "get it"? Tell us what you think by posting a comment below. Tell your friends to chime is as well.

Thanks for your feedback!

(Photos courtesy of Todd Bianco)